Mini Soft Head 4 Flat Trolling Lure Fuschia | Black Soft Head

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.” These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo rig (circle or J-hook) to give you the edge and get noticed.

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.” These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo rig (circle or J-hook) to give you the edge and get noticed.

Mini Soft Head 4 Flat Trolling Lure Fuschia | Black Soft Head

Forward-facing sonar is creating more opportunities to catch fish, for those who can read and react quickly. The Berkley PowerBait Power Switch is specially built to help you take advantage of this exciting technology. It starts with its natural baitfish profile and 3D eyes, and of course that irresistible PowerBait flavor is cooked right in.

Berkley PowerBait Power Switch - 3in - HD Blacknose Shiner

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.” These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo rig (circle or J-hook) to give you the edge and get noticed.

Fathom Mini Soft Flat 4 Pre-Rigged Glitter Lumo

Silicone Rockfishing Grouper, Soft Silicone Bait Sea Fish

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.” These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo, giving it some extra attention to help get bit.

Mini Soft Head 4 Chugger Ballyhoo Pre-Rigged Trolling Lure Fuschia | Black Soft Head

Softies

This finesse-style lure is perfect for sneaky presentations in pressured fisheries. The Hover Rig features an internally weighted design that allows for a natural fall and gliding action, mimicking the movement of live baitfish. One of the most unique features of the Hover Rig is the 90 line-tie, which creates a hover effect that can entice even the most stubborn big bass to strike.

Core Tackle Hover Rig 3/32 oz / 1/0 / Weedless

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.” These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo, giving it some extra attention to help get bit. Pre-rigged with our ballyhoo setup featuring Fathom Offshore Stainless Steel long shank Ballyhoo hook, 1/2 oz chin weight, Stainless Ballyhoo spring and 6' of 100lb mono.

Fathom Mini Soft Chugger 4 Pre-Rigged Glitter Blue Chartreuse, Holo Fleck

Take your ballyhoo or dead bait to the next level with the all-new “Mini Soft Heads.” These high quality, durable, high contrast miniature lures add just enough pop and color to your ballyhoo rig (circle or J-hook) to give you the edge and get noticed.

Fathom MSF-G8 Mini Soft Flat 4Glitter Head, Orange Black, Holo

Sometimes in fishing, less is more. The Pre-Rigged Finesse Worm is a clean and simple lure that consistently puts fish in the boat, even when it seems they just dont want to bite. Cast it out, let it sink to the bottom, and wait for a few seconds. If a fish doesnt hit, reel in a foot or two of line, hop your rod tip a bit, and let it sink to the bottom again for another long pause. If fish are around, youll likely get thumped before you reel the Finesse Worm back in for the next cast.

Lunkerhunt Pre-Rigged Finesse Worm - Watermelon Seed

Mylar Busters-Catch Huge Dolphin, Wahoo-Tuna-Sailfish