Berkley PowerBait Shad Soft Plastic Lure 6in Blue Gill

Berkley PowerBait Swim Shad, 4

BERKLEY POWERBAIT POWER STINGER SWIMBAITS – The Bass Hole

Berkley PowerBait Pogy Pre-Rigged Swim Shad – Fillet & Release

Berkley Gulp! 6 Grub - White Glow

The Best New Fishing Lures of ICAST 2022

Forward-facing sonar is creating more opportunities to catch fish, for those who can read and react quickly. The Berkley PowerBait Power Switch is specially built to help you take advantage of this exciting technology. It starts with its natural baitfish profile and 3D eyes, and of course that irresistible PowerBait flavor is cooked right in.

Berkley PowerBait Power Switch - 2.5in - HD Blue Wizard

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bites - Set More Hooks and Catch More Fish!.

Berkley PowerBait Pre-Rigged Swim Shad, Size: 6 inch, Silver

Berkley Powerbait Rigged Swim Shad 6 inch Soft Plastic Lure

Berkley PowerBait Ripple Shad Fishing Bait, Blue